About Us
Astronaut Media is a media production company dedicated to bring the 13 million young people from China's urban-affluent segment to the western advertisers.
For western brands, China has transformed from a production to a consumer market. However, entering this market is a difficult task. This is why Astronaut Media has created the online gateway xiixii.com, which provides direct access to the most affluent and influential group in China: The 'one-child policy' kids.
This 13 million strong target market, also called 'little emperors', is addicted to the novelty of acquiring western-style products, indulging the western lifestyle and seeking inspiration from their western counterparts. Their families enjoy buoyant income growth, commanding £33 billion disposable income, which they spend on the only child, making them the ideal target audience for western brands.
Astronaut Media's new Internet platform is the only western website tailored for the Chinese youth market. It is a premier marketing platform with innovative advertising vehicles exclusive for cool western brands. With our excellent knowledge of China and understanding of western branding, we can bring your target audience closer to you and take your brand into every target household in China.
Astronaut Media is a sister company of Astronaut Film.